Always a pleasure to be judging a category where teams are so proud of their work. This was definitely the case this year with the Financial Services Customer Services Training Programme of the year. The very worthy winner was Metro Bank for their innovative and infectious induction programme. So many businesses can learn from the way they really excite their new recruits into turning up for the first day! However, I do have to say that it is easier for a shiny new challenger brand like Metro to do everything right – no legacy, no cynicism and no built up problems. They are growing at their own pace for the sake of their brand and customers. So a lovely clean sheet to start from – I genuinely hope that it is always so wonderful and exciting to start your career there!
This is why I do have to give a quick shout out to the other contenders in this category as they were dealing with very real and difficult challenges with their training – challenges that only really come from brands which have been around a while and need to make some real changes. Whilst not ground breaking for this category they were certainly very innovative in their own businesses and hopefully for their customers – the most important thing right?
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